About Esther & Co.

Esther & Co. started with a simple belief: that every woman deserves to feel beautiful, effortless and completely herself in what she wears.

Founded in 2004, we have spent more than two decades dressing Australian women for every chapter of their lives — first dates and baby showers, holidays and boardrooms, garden weddings and lazy Sunday brunches. We have grown from a small boutique into one of Australia's most-loved online women's fashion destinations, with hundreds of thousands of women choosing Esther every season.

What has never changed is the heart of what we do. We design and curate clothing for real women — in real sizes, for real occasions, made to be worn and loved and worn again. Every piece in our collection is chosen because it is beautiful, wearable and worth keeping.

What we stand for

We believe style should feel easy. Not performative, not complicated — just the quiet confidence that comes from wearing something that genuinely suits you. That is the feeling we design for, and it shows up in every detail: the way a linen dress drapes, the weight of a knit, the cut of a cardigan that layers over everything.

We also believe that fashion should be inclusive. Our sizing runs from XS to 4XL across most styles, and we are proud to offer one of the most generous extended size ranges in Australian women's fashion. Every woman deserves a wardrobe she loves.

The Esther woman

She is not one type of woman. She is a new mother in Melbourne looking for something bump-friendly that still feels like her. She is a Sydney professional who wants to look polished without trying too hard. She is a bride's best friend shopping for the perfect wedding guest dress. She is a woman in her fifties who knows exactly what she likes and wants a wardrobe built to last.

She shops Esther because she trusts us. And we take that trust seriously.

Esther the Label

Our in-house label, Esther the Label, is where we get to bring our own vision to life. Designed in Sydney and made to our exact specifications, Esther the Label pieces are the ones our community reaches for season after season — the Korbela Dress, the Harvie Knit, the Dorine Cardigan, the Iolana Dress. Timeless silhouettes in considered colourways, made from fabrics that feel as good as they look.

How we work

We are based in Sydney and dispatch from our Australian warehouse. We offer free shipping on all orders over $150 and a generous 30-day store credit and exchange return policy, because we know that buying clothes online requires a little faith — and we want to make that as easy as possible.

Our customer care team is real people who genuinely care. If something is not right, we will fix it. That commitment has been at the core of how we operate since day one.

Two decades and still going

Twenty-one years in, we are more excited about what we do than ever. We are constantly discovering new designers, developing new Esther the Label styles, and finding new ways to bring our community the pieces they will love for years.

Thank you for being part of it. Whether you have been shopping with us since the beginning or you just found us for the first time — we are so glad you are here.

Shop the full Esther & Co. collection at esther.com.au.